I am the first to admit, I don’t tend to write them. When you are producing 1 to 3 events a week, there just doesn’t seem the time.
After reading the following article though on eventjuice.co.uk, today, I have decided to start. I do quite a few annual events that whilst I don’t necessarily re-invent the wheel every time, I do make the necessary tweaks to ensure it is better than the year before and after reading the article, I think it would be great for the business and for the other event managers in my team!
My question is to all the other corporate event managers out there… Do you write a formal case study after year event?
Full article by EventJuice can be found here!