Eventprofslive

Kate and I started Eventprosflive, a networking group run by us (Corporate Event Managers) for Corporate Event Managers and we grow bigger every day!

It is hard work working in a full time, busy Event Manager role then spending your evenings, lunch breaks and weekends working on our group but it is so worth it.

We love our members, we love our events and are so grateful to all those lovely venues who host us month after month.

If you are a Corporate Event Manger and feel daunted by the thought of attending a networking event don’t be. We promise the people you will meet will soon become friends, you’ll see some amazing venues and will come to love our Whatsapp chat to bounce ideas of other Event Managers.

We have an exciting rest of 2018 planned and you can read all about our upcoming events and membership options here!



Beating the Instagram Algorithm

As an event manager, making sure your content is seen on Instagram to me, is so much more important than letting my friends see my #fitspo or #getinmybelly posts. Posts used to be seen chronologically however with the 2018 Instagram Algorithm change some reports suggest that only 10% of your audience is seeing your posts.  The new algorithm works on post engagement so how many likes, comments and general interaction your post is getting. By lots of interaction, Instagram determines that this post is engaging and thus more people will want to see it. Basically if those initial 10% engage, then the other 90% may see it. So, although my post is probably now two months old for those that stay on top of #eventtech changes for those that still need help, here are my top two tips to try and beat that algorithm.

Hashtags – I always thought loads of hashtags gave you more chance of being noticed by anyone searching for any of the 30 hashtags that Instagram allowed… This is wrong.  Apparently less is more and a couple of hashtags specific to the niche you are targeting will suffice. Instagram will see you less like a spammer and this may get more of your stuff seen.  Lots of hashtags also makes you look like you are just posting to get likes when instead, you should be sharing your posts with people who are genuinely  interested in your content.

In events we are lucky we have #eventprofs, #eventplanner and #eventtech which are of most interest to me. In theory, using these three with one of two in addition (#sitevisit #comeflywithme #production) depending on what I want people to engage on may be enough.

I have all my hashtags saved in my notepad and then copy and paste them into a post depending on the content. I keep them specific to travel posts and site visit posts, catering and food posts and general event planning posts.

Comments – try and comment and respond to your comments as quick as possible. I know this is not always ideal but to keep the momentum going it is suggested you shouldn’t really be leaving it more than an hour to respond to a comment.

Another way to boost engagement on your posts via comments is to use comments that provide a call to action. Ask a questions to start an engaging conversation but make sure they are relevant to the post. In events we could ask questions on catering, perhaps comparing two dishes, side by side at a tasting and asking for user preference to production/set design!

There is a great read here from Hootsuite that will give you more tips on how to write fabulous, engaging comments.

That’s my top two tips – let me know how you get on!

 

 


Paris for events

I would like to say it has been a while since I blogged… it hasn’t.  I am just over on eventprofslive and those blogs take up to a week to write (currently two) between my full time corporate events manager role, running Eventprofslive with Kate and having a bit of life, this blog gets a bit forgotten and I am going to try hard (get up even earlier?!) to get it back on track! I have had it for years and I loved writing for it…

Am currently in Paris on day two of a three day trip to scope out the best venues for a gala dinner, smaller dinners and just to build up my venue database so stay tuned. Blog to follow… Paris eventprofs


Corporate Event Managers do it better…

I am a corporate event manger.  Lucky for me I have always worked in corporate events. I worked my way up by landing a role as an event co-coordinator before being promoted to events executive.  I then worked very hard to get a promotion to events manager to now working in a senior events adviser role. I have put in the years, the early starts and in the beginning, shed a few tears (mostly at failed av).  I have gone from putting badges together all day to managing 300 person international conferences.. on my own. I love my job and I honestly think corporate events roles are the best. I may though be biased and as I don’t really have any experience in any other types of events andI don’t really know how I can comment. But I am! #lol

Being a corporate event manager means every single day is different. One day you might be organising a breakfast seminar, the next a drinks reception at a swanky bar all whilst working on the firm Christmas party at the end of the year and a conference in Dubai a month after that. It is long hours, it is stressful days BUT it is fun and I wouldn’t do anything else!

Getting a role in corporate is hard. From people I speak to in the industry, it is one of the most sought after gigs so, here are a few tips for getting into corporate:

  • Offer to do unpaid work experience. If you can’t afford to do it free, or already have a job so you can’t find the time, then do it out of hours, take a weeks leave, anything, just get some experience and the opportunity to wow someone.
  • Go for a role in a organisation that will allow you to move around.  I started as a PA many years ago in a law firm.  I studied an events diploma in my spare time and when the role came up, I went for it!
  • Network, network, network. Networking is key. Go to events where you will meet other people that are doing the job you want. Ask questions, ask how they got in and get yourself known. If I meet someone I know is looking for a role and I hear of one, I always let them know.

If you need any advice at all please drop me a line. Like I said, I think being a corporate event manger is the best and I am more than happy to share the love.

 

 

 



Eventprofslive

Eventprofslive is a networking group for Event Managers setup and run by Event Managers!11928685_10153490985521224_2089140882_n

We know there are a few in our industry however what we couldn’t find when we decided to set up Eventprofslive was a networking group run by people actually working in the industry, every day, 9 to 5 (or more like 7 to 8) and we think that makes our group unique.

We think this is important when you need advice, information and support and hopefully, that’s where we can help. img_0058

We have monthly breakfast, lunch and evening events in London to see new spaces, network and have a few drinks.

 
For further information email eventprofsnetworking@gmail.com


Travelling well for #Eventprofs

I used to be a Flight Attendant.  For six years I travelled the world be it working on a 14 hour flight to New York or 5 hour flight to Istanbul so when I travel for work now, I know what you need to do to feel great at the other side!

Here are my top tips for ensuring you feel great when you’re travelling and working away.

  • Water is key. Drink water, not booze on the plane.  On a holiday I will knock back wine like it’s the last bottle on the face of the earth but on a work trip… never! Every part of your event, from the site visit to flying out to the actual conference you should be observing and taking it all in. How fast is the service? where do the buses leave from? how smooth is customs? I take in absolutely everything and don’t want to miss a thing so whilst it might be tempting to have that wine, don’t! it’s just not worth it. Drinking water is essential to keep you hydrated during the flight. You’re sharper when your hydrated, less sluggish or I find, have more energy.
  • Look professional. I know it’s tempting to wear jeans (and I have once or twice) but I try not to. Even when your flying out way before your clients you are still representing your company when you arrive at the hotel or meeting your suppliers. I always want to look professional and I just don’t think jeans project that image. sorry!

A executive business woman leaving a plane

  • Over-pack. Who cares if you have to check your bag in? personally, I would rather have too much than not enough. Every day on-site you need to look professional and presentable. Don’t wear the same outfit from yesterday for god’s sake. Presentation counts for a lot and by bringing more than you need, you won’t be left scrounging around for something to wear when that alarm goes off at 6.00 am.
  • Work out. Blah – it drives me insane when people say they don’t have time to exercise. Every single person has the same amount of hours in the day and if some can, you can. Get up early it really is that simple. So you went to bed at 2.00 am after a gala dinner and have to get up at 6.00 am to check breakfast. So what, 30 minutes extra sleep will make NO DIFFERENCE and the benefits of squeezing in a quick workout will make you feel way better than an extra 30 minutes sleep. Just set the alarm and do it. Exercise is important to keep a healthy mind and keep focus. I think it is so important to try to fit in some form of exercise every day. Sporty lady choosing apple over donut
  • Eat Well. When you’re working away, it is so tempting to buffet-it-up at every meal, because it is there and it is easy and it is fuel but it is just going to make you feel like crap. Try and think ahead so you don’t let yourself get so hungry that you hit the buffet. I like to take along my own protein bars, nuts and fruit in my bag so that if I am running low I will always have something on hand. Try it!

 

Let me know what your top tips are for staying healthy when travelling?